A qualitative building goes well beyond superficial and ephemeral gratification; it provides a deeper sense of well-being. We believe that meaningful architecture and urban design inspires people, gives them a pleasant living and / or working environment, brings peace and energy, amazes and upsets, and underlines people’s personality. Spatial perception is to a large extent formed by associations. Just as someone experiences a personal association with a particular scent, associations form and strengthen the perception of a building. One should not see buildings as static entities; they are dynamic, and change with the light, with a cloudy sky and a bright sun, the seasons and their environment. Architecture and urbanism should be in equilibrium to the surrounding environment. They have to adapt, revitalize, or trigger a reversal. Our projects are predicated on social awareness and add value to both people and spaces. Buildings should survive their users. This approach ensures that our projects are grafted from both sociological and ecological values without compromising on spatial experience and aesthetics. The durability of a building or spatial structure is as much determined by the use and experience of it.